semeiotica
recombining contemporary art, design strategy and life science

Exhibition: Design in the Age of Darwin

Yesterday I made a point of visiting the exhibition “Design in the Age of Darwin” at the Block Museum of Art on Northwestern University’s campus in Evanston, IL. The title of the exhibition caught my attention when I was flipping through a Chicago guide while visiting with some family there. The terms “design” and “Darwin” are usually brought up in a controversial opposition. However, this exhibition promised to take a deeper look at the relationships present in the fundamental orderings of Darwin’s work on natural selection and decorative design.
Design in the Age of Darwin
The exhibition takes a sort of auteur-like approach, focusing on a few men prominent in the decorative arts at th turn of the century and just before the birth of so-called modernism. The title includes the notables William Morris and Frank Lloyd Wright as well as C.F.A. Voysey, Louis Sullivan, and Christopher Dresser, an English botanist turned industrial designer.

I wrote in the comment book that the exhibition was well-presented, but that it lacked an engagement with the discipline of evolution as well as any other social and cultural field beyond traditional notions of design.

The missed opportunity lies in the ability to untangle well-tread debates of form versus function from ideas about natural and sexual selection, the role of mutation as a creative force, and the cultural and social appropriation of “selection” in the burgeoning onslaught of mass production and “upward mobility”.

I would have liked to see, for instance, a more overt discussion of Frank Lloyd Wright’s spandrel and the famous (at least within evolutionary biology) paper “The Spandrels of San Marcos”. In it Gould and Lewontin take on the adaptationist perspective which basically says that form must have function and needs a explanation. The adaptationists neglected the role of happenstance (technically, genetic drift) and frequently created “just so” stories to explain the unexplained. Gould and Lewontin’s view was that evolution is a side-effect of a true adaptation, where some traits arise from correlations between a networked body (i.e. gene networks), rather than arising from natural selection. Admittedly, I haven’t read the catalog for the exhibition, but here was a golden opportunity to flesh out the role that complex dynamism plays in evolution. As it stands, the exhibition just furthers the paradigm of intention and selection in the interplay of form and function.

I would agree with the curator’s thesis that Darwin’s ideas contributed to the design sensibility of the age, but it was probably only the case insofar as both Darwin and these designers relied on the metaphor of selection.

Another missed opportunity was the role that social Darwinism played in the development of modernism. For an excellent paper on the subject, see Christina Cogdell’s “Products and Bodies: Streamline Design and Eugenics as Applied Biology.”

What was there were some fantastic examples of Arts and Crafts and Prairie-style decorative and architectural renderings from Chicagoland area collections. It seems almost like the curator was constrained in the availability of ideas and objects to articulate the thesis, and while the show is a unified presentation, there isn’t anything novel to suggest that accounts of art history haven’t yet “speciated”. For the discipline’s sake, let’s hope it doesn’t go extinct.

Gould, S. J., & Lewontin, R. C. (1979). The Spandrels of San Marco and the Panglossian Paradigm: A Critique of the Adaptationist Programme. Proceedings of the Royal Society of London. Series B, Biological Sciences, 205(1161), 581-598. Retrieved August 13, 2008, from http://www.jstor.org/stable/77447

Cogdell, C. (2003). Products or Bodies? Streamline Design and Eugenics as Applied Biology. Design Issues, 19(1), 36-53. Retrieved August 13, 2008, from http://www.mitpressjournals.org/doi/abs/10.1162/074793603762667683

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